Our Client Services.
Consumer & Market Insights
Our Process
We develop market and consumer insights through both primary and secondary research, including both qualitative and quantitative research.
Our Results
You will get recommendations and key insights relevant to your business based on our research.
Marketing Strategy
Our Process
Using our insights, we segment and identify target audiences to develop a value proposition and positioning of a brand.
Our Results
Marketing based solutions to direct business development.
Tactical Brand Plans
Our Process
We use theoretical marketing techniques combined with an agreed brand strategy to give our tactics guidance, and from there, we develop and implement campaigns.
Our Results
We develop campaigns and marketing plans with a road map of tactics on how to successfully implement your strategy and measure success.
Digital Strategy & Event Implementation
Our Process
We formulate digital strategies and implement them in accordance with your business needs. We also carry out events and promote them, tailored to your business needs.
Our Results
You will get digital marketing strategies. You will get event campaign themes, connections and implementation. You will also get a website, social media and digital content surrounding the event.
THE MDP DIFFERENCE
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Young, Dynamic Advisors
Our group of advisors is exclusively made up of people under the age of 26. This digitally native group is getting exposure to the highest quality theoretical and practical experience on the programme, allowing them to provide unique insight and offer unparalleled dynamism and enthusiasm.
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The Smurfit Connection
Our advisors have exclusive access to a myriad of information and data from the UCD Library. An industry-experienced management team oversees the work we do, and our advisors have access to some of the finest faculty in Ireland. You can read more about the MDP team here.
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Authenticity
As we are trying to maximize value for both our clients and students, by focusing on offering an authentic, open and honest outlook based on each project’s needs, rather than on future business development.