Officially, 9am is when we start. On Mondays & Fridays we start with presentations involving weekly updates on projects, current affairs, interesting marketing topics and many others. At times our mornings will start with lectures ranging from digital marketing, advanced digital marketing and market research to name a few, although this changes from semester to semester. More often than not at 9am we start with our group project work. In our marketing masters we work with a huge variety of real life clients across a vast range of industries, one of the unique aspects to the programme is that we are left to our own devices to work on our projects.
Our first break is at 11. At that time you can find most of the course topping up with coffee at Lucy’s cafe in Smurfit. While most days we are working from the office, the nature of the course means that very often we are required to work outside of the office on many different tasks from market research around Ireland to checking out venues for a range of events that we may organise. Once back in the office from 11:20-1 we would continue our project work or we could meet with Harriet (programme manager) & Elaine (market research expert) to discuss projects we are working on in order to get their input and advice, along with showing them our progression.